Online reviews rising in significance for hospitals, different suppliers

authors Geert De Lombaerde

Local funding fund Heritage Group has joined a roster of massive names which have put cash into California-based Reputation.com, which runs a web-based reputation management platform.

Officials with Heritage and Reputation.com aren’t disclosing the dimensions of the funding. But Heritage Managing Director Paul Wallace says the buyer evaluate monitoring and response instruments developed by Reputation.com might be of nice utility to the greater than 600 hospitals and 65,000 physicians in the networks of Heritage’s 14-member investor base of hospitals and different giant well being care corporations.

Heritage’s funding comes lower than three months after Ascension Ventures, the VC arm of the mother or father of Saint Thomas Health, led a $20 million spherical that additionally included present buyers Kleiner Perkins and Bessemer Venture Partners, amongst others. The funding funds see massive alternative in enhancing how well being care suppliers reply to shopper reviews and expertise suggestions on-line. The American Journal of Medicine has reported that greater than half of shoppers think about on-line reviews necessary in their selection of a hospital or supplier.

“Reputation.com continues to experience explosive growth because we’re at the center of two powerful trends in healthcare,” stated Shrey Bhatia, Reputation.com’s president and CEO. “First, high-deductible plans and escalating costs are prompting patients to make more careful choices about where they seek care. And second, the accelerating proliferation of online points of presence is generating massive quantities of patient experience data that can be analyzed and put to work to improve delivery.”



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